➡ The speaker thanked everyone for their support in a campaign where they knocked on 500,000 doors and increased mail-in voting share from 20% to 33%, leading to a victory. They plan to repeat this strategy this year, despite the challenges, to ensure continued success. They also emphasized the importance of filling judge of elections positions and building a strong political infrastructure. The speaker then introduced two panelists to discuss new media’s role in engaging voters and influencing political trends.
➡ The speaker, a former academic, started a YouTube channel to explain the themes of border security, economic security, and cultural security that he saw in Trump’s campaign. He believes these themes represent a global revolt against liberal globalism. He also discusses the importance of authenticity and direct connection with the audience in new media, contrasting it with traditional polished productions. He suggests that this new form of relationship is something the left struggles with due to its elitist orientation.
➡ The text discusses the shift in how people receive information, moving away from traditional media outlets to more decentralized sources like social media. This change has allowed a broader range of voices to be heard, uniting people from different walks of life around shared values. However, it also raises concerns about the loss of shared narratives and the potential for people to become isolated in their own information bubbles. The future of media is predicted to continue this trend of decentralization, with traditional media struggling to compete with the immediacy and accessibility of social media.

Our panelists just wanted to come out here and say thank you. A year ago, I came here as a kid from Delaware County and we said we had this crazy idea. I said I hate mailing ballots, but I said I hate losing more. And so we came up with a plan where we were going to hire 120 folks. We were going to knock on 500,000 doors, and only about half of you told me I was crazy, so I appreciate that. And we went out and the results were simple. We had 10 Airbnb’s across the P.A. We focused heavily right here in Scott Perry’s congressional district as our top target.

We had two other targets, P.A. 8 and P.A. 7 at the congressional level. And then obviously, you know, President Trump, you know, David Bormack winning by 15,000 votes out of the millions that were cast. But the big promise I made here a year ago is I said I wouldn’t be transparent. I said we’re going to knock on 500,000 doors, but how do we measure success? Okay, it’s easy to just say, oh, Trump won with Pormack won, so it must have been impactful. And we said we’re going to measure our success not by just knocking on 500,000 doors, but taking that mailing share from 20% and getting it to 33%.

We thought if we got 33% of the mail-in versus Harris, there was no way we could lose. We thought we could probably win with 30%. But let’s aim for a number where we can deliver a victory. And so to all of you out there that chased ballots with our full-time chasers, I want to say thank you. Trump got 34.5% of the mail-in votes, and he won. Thank you. All right, so why am I moderating a panel on new media as the door knocking guy? I’m announcing today we are doubling down on the PHA, so we’re going to knock another 500,000 this year.

Yes, this year. And I’d like that out of here. So the Lancaster race, we can do a full deep dive to understand what happened there, but I do think that the loss of the special election proves to us that it doesn’t matter how safe the race is, the Democrats are going to be organized, and they are going to run up the score on mail-in voting. And so we have to chase ballots in every election if these are the current rules. You guys want to fix the rules? Do that. I’ll shut up, and I’ll go back to just before knocking.

Forget how to vote. But as the rules stand, we have up to 50 days. The Democrats are taking advantage of it. And so we said, look, we’re not going to wait until 2028. We’re not going to wait until 2026. Josh Shapiro has 105 full-time paid staffers on the ground right now. Right now, they might not have a leader in the Democrat Party nationally. They might not have, you know, some sort of message that’s resonating with voters. But this is serious business for them. Politics is a religion. It is their business. So I hate that I have about raised under $3 million.

We’ve got to hire all these people. But if we don’t do the PA chase again this year, we give up a year. We give up all the gains that we make. So we’re going to do 500,000 voters. We’re going to hire 120 folks again. And where I need your help is I need to figure out where, who, and what are we knocking for. Because we know we need permanent infrastructure. We want to make PA the next Ohio, or the next Florida, or the red wall that makes it so Democrats cannot win nationally. We have to continue building that infrastructure.

So what we’re doing is we’re trying to identify a thousand judge of elections that we need to go out and chase ballots for. There’s roughly 9,200 precincts in the Commonwealth of Pennsylvania. Who wants to take a guess at how many Republicans filed to run for judge of elections? The person who makes the decision on the ground at the precinct when it comes to voter intake. How many people do you think filed? 30. Pretty good guess. About 1,300. Now, some of the counties we don’t have yet because they are what I call government-run counties. And so we have about 1,300.

Maybe we get to 1,500. So what that means, the Democrats only have a couple more than us. 40% of the judge of elections in Pennsylvania, nobody runs for it. So the government appoints somebody, the government employee. We know there are usually Republicans, right? So we have this unique situation in PA where we have these judge of elections positions. Like I said, 9,200. If you stop in at the Citizens Alliance table, we’d love to give the instructions on running a writing campaign for this primary that will put your name on the ballot for the general. But we are doubling down in the PHA since 2026.

We’ve obviously got a major governor’s race. And then in 2028, it’s the Super Bowl. So we’ve got to be prepared for that. I want to pause right here and just say thank you again. I’m going to bring up our panelists, who you are definitely here to see. Not me, but I want to talk about new media because what I found was that we were able to go out there and really have a pulse for some of the new media and the personalities I’m going to introduce you to. It was such a great way to connect with the grassroots.

It was such a great way to engage new voters and understand what are the topics that they care about. So please help me in welcoming Dr. Steve Turley and Jack DeSoe. All right. So we’re going to dive right in here. I want to give each of these gentlemen three minutes to just open, tell a little about their story. And we’re going to start with Jack, Mr. P.A., by the way, from Norristown, P.A. All right. Welcome. Welcome. Hello, Pennsylvania. Hello, Harrisburg. Hello, if there’s any members of the War Room posse you have with me. There’s a couple of posse members here.

We’re going to work on getting together. A hundred percent of you in posse by hopefully by the end of the speech, certainly by the end of the night. You know, it’s been an amazing ride. I was born and raised in North Pennsylvania, like Cliff said. I was at Temple University in Philadelphia, College Republican chairman. And I believe that the current Temple University College Republican president, he was here earlier. Is he here right now? Is he here? He’s around. He’s working the tables. So it’s amazing to see, yes, there are, believe it or not, there are actually college Republicans at Temple University.

And believe it or not, though, because I just got done an event up in Penn State with Charlie Kerr during the election, we had 3,000 students come out. There is something happening on campus. And if you grab a series of directions, think about it. The kids are all right. The kids are all right. The kids are shifting in our direction. We saw that in the election. We saw that nationwide as well. But that’s how I got to my start, Temple College Republicans. I was then the Pennsylvania Executive Director of the College Republicans. This was 2006.

I went on. Then I kind of got out there for a while, joined the military, joined the United States Navy, and then somehow got into conservative politics. When President Trump started running. But all I got to say, I’ve always said this. Pennsylvania is the play. The Keystone State is the key to winning the country. And for years, I would try to explain this to the leaders of the Republican Party, and nobody wanted to listen. Nobody wanted to listen. Nobody wanted to listen. It’s out of reach. It’s out of reach. It’s out of reach. Because they didn’t understand Pennsylvania.

They didn’t understand our voters. They didn’t understand particularly the western part of the state, the working class voters, who may be registered as Democrats, who may have been, by and large, are registered as Democrats, who are nowadays are registered as independents. Of course, as we know, in 2024, we’ve been joining them all Republican. Because it was through Donald Trump and through the shift of making our party into this non-establishment, you know, breaking through the mold of sort of the old way of things and turning it into that workers, populist, populist-nationalist kind of government and kind of party that we’re fighting for, that’s what got people on board.

So no wonder, you know, like a Mitt Romney wasn’t going to win here, a John Kasich wasn’t going to win here. This is a new kind of party. And if we continue to embrace that and continue to go forward, I’m here to tell you right now, and I’m here to tell Josh Shapiro, on 5 for 3, Josh Shapiro, that Pennsylvania is going to be a red state. First of all, I think 5 for 3 is very tall. I don’t know where he’s coming from. I used to think Josh Shapiro was short. I used to think he was short until I met President Zelensky a couple weeks ago.

Oh, you’re putting in a bad company here. Yeah, this is an honor. I am in the Greater Philly area. That’s whenever I’m traveling abroad. That’s what I would say because they don’t know. When I say I’m from Delaware, they have no idea what that is. I just tell them it’s 20 minutes from Biden’s basement, and then they get an idea. You know, you go out on the porch and it’s quiet enough you can actually be around the store and it’s really cute. But I got into the new media very much like right around the time Jack did.

I was in academia for 20 years, and I remember when I was getting my PhD, it was going to be Obama years, I had studied a lot of national populism and national populist movements around the world. They were primarily European, India, the BJP party, with Modi, many people interpret Putin that way. And it was the Obama years, so I thought, wow, these movements are never going to come here. And I can still remember this day listening to this or reading about the three themes that every populist movement hit, border security, economic security, and cultural security.

And I said, oh, I’m going to be awesome. A few years later, goodbye, and this brash billionaire comes down that escalator and gets in front of the world and gives a 50-minute speech. If you analyze it, guess what the three themes were? Border security, economic security, and cultural security. And I remember, since this is summer of 2015, and I asked my colleague at the school that I was teaching at, who was in charge of marketing, I said, you know, I’m listening to a lot of conservative talk radio guys who didn’t quite know how to make sense of Trump.

They were still very pro-Tech Cruz or Rand Paul, they were very ideologically conservative. I guess, I think Marco Rubio was really popular back then. And they didn’t know what sense to make of Trump, so it drove me crazy. And so I asked my colleague, you know, I just feel like the only way I can make the voices stop in my head is if I could somehow get out there and get these three themes out. See, this is what Trump is. He’s a nationalist, populist, traditionalist. And he said, well, why don’t you start a YouTube channel? And I was more or less like, what’s that? And he showed me how to look up my first video.

And so that’s what I did. I started making videos just trying to explain Trump in a way that I thought was missing in a lot of what passed as a conservative radio. I mean, if you remember at the time, Glenn Beckett, he did it. Glenn Beckett was viscerally opposed to it. So I did that. And then I said, you know what? I got old. I said, I think he’s going to win. And I said, I think this is after June 23rd of that year, 2016. It’s after Brexit. And Trump even said, call me Mr.

Brexit. And Boris Johnson at the time said, Brexit will make Britain great again. I mean, so I said, look, these are all the themes that’s going on here. There is a worldwide revolt against liberal globalism. And liberal globalism hits us at security points that we were guaranteed as a nation state. Solid, secure borders, a thriving economy that helps the middle class, and celebrating our traditions, not denigrating them as racist and bigoted and so on. So I got old. I talked about that. He won. I got to vote. And then I asked my 40 followers, do you want me to keep going? And they said, yeah, keep going.

This is great, because there were elections later on in Moldova and Bulgaria. There was another one in the Netherlands with here for builders who eventually won. And so I kept going. And here we are, 1.2 million subscribers on YouTube. So it was a miracle. I got to even quit my job. I’m not an academia anymore. Do you not miss that? Well, let me make a… Who’s happier about that? It’s huge. Two comments. When we launched our program here at PA, I was going out doing media, and I asked both of them to come today, because there was something very different about their audiences.

You know, if I did different shows, and this is not a shot at anybody, but, you know, you might get a couple of people that reach out and want to knock doors. They want to donate. They want to get involved. There was something different about what both of you had built. When I would go on and you guys would analyze what we were doing at the PA chase, and you would turn to your audience and say, you know, this is the most important thing we can be doing, get involved. But we have to talk a little bit about, like, how do you build that audience as people who are not just watching because it’s revenue.

They’re watching because they’re learning, and they trust what you’re telling them. Talk to me about building that audience, and why is that so different from typical, you know, table in the legacy medium? So, you know, I’m sort of a, you know, creature of social media, and certainly how the media describes me. That would be nicer than what most of the media describes me as. But it’s that idea with social media that’s really where I built my foundation, built my house, was on Twitter, now X, and I’ve been on there for 13 years now at this point.

And through social media, what you can do differently than any other form of media is that you can build that direct connection with the audience. So you can directly respond to comments that’s interactive. You can actually sort of meet people in a sense. You can have that immediate gratification for a listener, or for a, you know, interactive participant, a follower, a subscriber, whichever, you know, you pick your poison of social media you’re using. And that’s something you don’t get on television. That’s something you don’t get on radio. It’s something you just don’t get really anywhere else.

And in fact, there’s entire great livestreamers on various different platforms, and everyone doesn’t know, where all they do is respond to comments. They don’t even have, like, a show of what they’re doing. And I think it’s wonderful, I think it’s incredible, because it’s connecting people in a way that’s direct, it’s immediate, and it’s giving them authenticity that you’re not giving, because that’s what people want. People are so sick of the polished, corporate legacy media, and we’re sick of the lies. And believe me, I grew up reading the Philadelphia Inquirer, so I know a little bit about media lying, okay? You know, I think that prerequisites work at the Inquirer is the filthy Inquirer.

Is that you don’t tell the truth? And so it’s with that authenticity on social media that, you know, and now I’ve grown to over 3 million followers just on X, and I’ve picked up on Real America’s voice streaming, and actually, you know, and God bless them, and I’ve now also carried Nationwide on the Sailor Radio network. And so it’s been an incredible ride, incredible to see, but the only thing that I guess I could say is that authenticity, I think, is the authenticity. Kudos to that. I know the scholars call it parasocial relationships.

That’s the technical term there. I don’t tell them that. They were really what it is. And I think we all felt it with Rush, if you remember. I mean, there was a sense, you just felt Rush was your friend, I mean, realistically. And I think he really, he was a guy ahead of his time, in that sense. And he was never polished. He was just literally like a two-man studio. And he talked to you like he understood you. And then there was a sense, this parasocial is, well, they’re not my friend that I hang out with, but they’re not these superstars and the polished celebrities.

They’re kind of, they’re in between. So I bet I would speak for Jack. When we meet our audience and our fans, it feels like I’ve known you for a long time. I mean, it’s just, there’s just a connection there. And you’re right, they don’t want these polished productions. They basically see us, I think in many ways, as like a Skype. The Skype call coming in, but it’s only kind of one way. Or they get to comment and all that kind of stuff. So I do, I think what we’re tapping into is a whole different form of relationship.

And what we’re finding is the left can’t really do it. I think it’s logical that the left is so elite. It’s so aristocracy oriented. Whereas the populist movement is of the people. We’re all on the same side. I mean, you’ve got Elon and Trump. One time they may, you might have thought they’d be at opposite sides. As a matter of fact, at one time they were. But that’s only if you’re looking at it horizontally, left versus right. If you’re looking at vertically, people versus permanent political class, right? Ordinary Americans versus oligarchs. All of a sudden, a lot of people would not have been on the same side as they are.

And so I think that’s what makes our movement so amazing. Is that it brings to all different walks of life. We’re all united in the love of faith, family, and freedom. You know, one thing that’s fascinating to me during the psych was, I think this was the first presidential election. Where it wasn’t just based on people getting their media, you know, from the same three networks, right? The message from the same three networks. And I mean, even Trump, Barron Trump, was the one that got him to do, you know, some of the podcasts, right? I think I realized it when my dad was sending me Instagram reels of Harris.

I mean, just, we’ve all seen these, right? Just not being able to put a sentence together. And I’m thinking to myself, man, this might be a bigger moment. Because everybody is. You’re just, you’re taking in information. I’m not talking about people in this room, right? We’re all tuned in to politics. But when normal people are getting information from this decentralized type of communities for different shows, I just think it had a tremendous impact. And I think it helps, you know, the working class helps the blue collar that are usually just fed, you know, spooned at one message.

What do you guys think is the future? Like, how does this progress in terms of legacy media, you know, having its final breath? Is it on this trajectory? Is it going to be a slow kind of failing? Do a couple of the networks stay alive? What does that look like? Does AI play into any of that? Like, give me kind of your thoughts on prediction. So, you know, I think we’re going to see the trend of decentralization continue. I mean, think about it, right? It’s the television model is going the way of the dinosaur, the only beam on there.

And think of it, right? Part of the issue with that was because there was such a high cost to be on television, to be able to be a broadcaster, to actually be able to put that all together. That doesn’t exist with social media. I can pop up on Twitter from all I need to say is this internet connection and then I go up and people ask me all the time, they say, do you use special apps and third-party stuff? Or what do you do? It’s literally just me going up on my phone with my account.

Type it out to me. And that’s it, that’s all that I do. And, you know, the issue, though, I guess I would say going forward, is because there are so many different things that are out there, what it’s created is a loss of shared self and a loss of shared new traditions. And so you may hear people out there, people that are totally split into different bubbles and different canons. It’s almost like they’re on an adventure for which type of news they want to follow. And then the only question for us is which one comports more with reality.

And so people realize television wasn’t comporting with reality. Print media was not comporting with reality. And I’ve seen some of them try to fix this. They can’t. They just, they constitutionally are not able to do it because they’re never going to be able to be a guy who can go up on Twitter and get a video of, you know, Hillary Clinton falling out at the 9-11 rally or at the 9-11 memorial and they had the chucker in the side of it. They had, like, a piece of beef. And it’s, you know, but think about it, think about it.

It’s, guys, think about it, though. That video, that video, and that video, right, what’s so simple about that video is this was the 9-11 memorial, okay? 9-11-2016. All the mainstream media was there. All the cameras were there. All the trend reporters there. All the journalists was there. Who got that video? Zdenak Gharza, a firefighter who was on his day off from Jersey City that had come over and happened to view all this, filmed it on his phone and posted it to Twitter. And he changed history. They’re never going to be able to compete with that.

Number one, because what he did is cheaper and far more effective. And number two, because they have never shown it. This is your prediction. Yeah, yeah. We see nothing yet, I think, in many ways. I mean, we’re… [tr:trw].

See more of Dr. Steve Turley on their Public Channel and the MPN Dr. Steve Turley channel.